The ongoing corona crisis calls for and opens the door to new digital and virtual event formats for companies in a way that has rarely been implemented to date. From simple 2D exhibition stands to more complex virtual 3D exhibition stands with interaction components, to entirely animated exhibition events with augmented reality applications on a dedicated event platform – many solutions are possible within the framework of a virtual exhibition. For our client Lisec, we designed and produced a four-day virtual campus from scratch as a digital premiere, including daily live sessions and chats with management and experts. Based on state-of-the-art gaming technology and software, we created our own virtual walk-in world, which currently represents an all-new level of quality in the design and innovation of virtual events in international B2B marketing for companies.